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Voramas Srivaddhanaprabha, Chief Commercial Officer of King Power Group, and Ng Mei Ying, General Manager for Estée Lauder Travel Retail Asia Pacific, presided over the launch of Estée Lauder’s pop-up store with the campaign “Travel Beautifully”. The store presented memorable experiences throughout April at Crown Atrium, 1st floor, King Power Rangnam. The launch was honoured by “Jeep” Pasinee Kongdechakul, Thailand’s leading artist, who helped design the pop-up store inspired by the liveliness of night markets in Bangkok, loved by Thais and travellers.