SCENT OF THE MOMENT
FASHION EDITOR
SANSHAI
JIRAT SUBPISANKUL
PHOTOGRAPHER
PISID WHANGVISARN
STORY
PILAN SRIVEERAKUL
If you’ve been paying attention, you’ll have noticed that over the past few years,
many fragrance brands have introduced more luxurious options —
the haute couture of the fragrance world, if you will.
These days, there’s more to fragrances than scent. They have to reflect the luxurious taste of the person who wears them. Men’s colognes, in particular, are created to cater to the various characters and preferences of modern men. The scents are carefully crafted using pure and natural ingredients, with as little synthetic process as possible. These scents of luxury stand out and make a difference to a person’s personality. Colognes for men today, in a way, are like tailor made suits. They have to fit the person perfectly and they can enhance his character better than over-the-counter scents. Of course, this means they have to be crafted by true masters, and the materials must be the finest. Just like clothes, the materials make such a difference to the end result.
Today, men have more specific preferences when it comes to scents. Popular and readily available colognes just don’t cut it for distinguished gentlemen. Rare, mysterious and one-of-a-like scents are the answer, and that’s why luxury colognes are so well-received today. Many fragrance brands have crafted luxurious and unique scents, using rare natural ingredients and delicate techniques, plus the expertise of master perfumers, to create something that captures people’s attention, looks appealing, and comes with a hefty price tag.
Rare, special and meticulous scents reflect the character of the person wearing them. Are you ready to go luxury with your cologne?
ATELIER COLOGNE
Atelier Cologne is a French brand which, despite being new to the scene, offers a classic, luxurious feeling. Most of its colognes are fresh, light and unisex. Available in 30ml size, you can choose the colour of the leather case and engrave it for a touch of personalisation. The signature scent of the brand is Orange Sanguine with a fresh scent of Italian bloody orange that offers a clean and lively feel like no other.
Many fragrance brands have crafted luxurious and unique scents, using rare natural ingredients and delicate
techniques, plus the expertise of master perfumers, to create something that captures people’s attention
LE LABO
Le Labo, or The Lab in English, has a concept of creating a laboratory for perfumes. In New York and London, customers can create their own scent with advice from the staff. At King Power Rangnam’s Beauty Club, the 15 scents available are freshly made from London, UK. The highlight of the brand is the name of each scent, which is the main ingredient of that scent. Try Rose 31. Don’t be put off by the name rose — with the masculine scent of leather, this is a manly scent that is mysterious, cool and sexy.
BOTTEGA VENETA PARCO PALLADIANO
Bottega Veneta Parco Palladiano is a cologne collection by Italian brand Bottega Veneta. The nine scents in this collection are inspired by the aroma of the garden at Villa Capra La Rotonda in Northern Italy. We recommend Parco Palladiano V, an aromatic green fragrance centred around rosemary and sage. It gives a fresh, clean and light smell as if being among nature.
EDITOR’S PICK
ATELIER COLOGNE
Orange Sanguine
(100ml 5,375 Baht)
LE LABO
Rose 31
(50ml 5,795 Baht)
BOTTEGA VENETA
Parco Palladiano V
(100ml 8,900 Baht)
GROOMING STORY
*Prices are subject to change without prior notice.