HappeningHappening 119Number 119POWER Mag

Editor’s Letter

NEW EXPLORATION Dear King Power members As the end of the year approaches, many of you may be thinking about what you have done this year, and plan what you want to do next year. For King Power, one of our biggest prides is the new look of King Power Rangnam, a new Lifestyle Destination in Thailand, which was unveiled in October. King Power Rangnam presents a new look and a wide array of products for you to buy for yourself and your loved ones. These gifts are a token of friendship, love, and warm wishes. Here, you can always find something that suits your lifestyle, and you will enjoy the discovery. A new experience that we want to offer to our customers is the delightful food from around the world. Even if you are not travelling, you can come and enjoy this culinary experience on the 1st floor and…
Editor
January 4, 2018
HappeningHappening 116Number 116Power HappeningPOWER Mag

Power Happening: See You Soon Sale Party

SEE YOU SOON SALE PARTY King Power Group, the leader of duty free retail, presented “See You Soon Sale Party” campaign, offering up to 70% discount before closing King Power Rangnam for renovation, in order to relaunch the store as “the world’s most luxurious downtown duty free destination”. The sale event was also a chance to express the appreciation to King Power’s loyal customers and to create good memories.The highlight was the magnificent fashion show featuring “Pong” Nawat Kulrattanarak and “Namtan” Chalita Suansane under the concept “Curated for the Worldly Curious”, followed by a mini concert from Burin Boonvisut and a mini party featuring DJ Kurrypup Ratchapon Tangpitakyotin.Aiyawatt Srivaddhanaprabha, CEO of King Power Group, said, “King Power Group has invested 3 billion baht for the major renovation of King Power Rangnam aiming to reintroduce it as the world’s most luxurious downtown duty free store. Before closing for renovation, we threw…
Editor
December 26, 2017
HappeningHappening 116Number 116POWER Mag

The Greatest King: The Father of Royal Rainmaking

THE FATHER OF ROYAL RAIN-- MAKING His Majesty King Bhumibol Adulyadej cared deeply about those living in rural areas who faced a severe shortage of water for consumption and agriculture due to prolonged drought, delayed rainy season, or unseasonal rain. Drought was solved by His Majesty’s Royal Rainmaking Project. The idea came after His Majesty had visited various places and saw that there were clouds in the sky, but not enough to make rain. If those clouds could be gathered, rain could be made.  Since 1955, His Majesty had read research work on meteorology and weather modification, which he found useful for combating weather change. Then, he expressed his ideas to M.R. Debriddhi Devakul, a renowned agricultural engineer at the Ministry of Agriculture and Cooperatives at the time. M.R. Debriddhi further researched the idea and later the pilot Royal Rainmaking Project was established, under the Office of Permanent Secretary for Ministry of…
Editor
December 26, 2017
HappeningHappening 116Number 116POWER Mag

Masthead

EDITOR-IN-CHIEF Voramas Srivaddhanaprabha DEPUTY EDITOR Chatsarun Pinitchai CONTENT EDITORS Issaraporn Dejvichienkamkerng Khwannate Gatesuesaat Suvat Sirisom Chiraphorn Wiriyasiriphot Nurazelah Ranangkul INFORMATION INQUIRIES Media Transasia Thailand Limited Tel: 0 2204 2370-89 Fax: 0 2204 2390-1 ADVERTISING Wimonwan Kularb Philaipun Chanyutthana Tel: 0 2204 2370-89 Ext. 109 or 089 229 3998 COLOUR SEPARATION 71 Inter Scan Co., Ltd. Tel: 0 2234 4457, 0 2233 7398 PRINTING Comform Co., Ltd. Tel: 0 2368 2942-7, 0 2368 3840-4 EXECUTIVE ADVISOR Kullawit Laosuksri CREATIVE DIRECTOR Sanshai Jirat Subpisankul FASHION FEATURE WRITER Chalisa Viravan LIFESTYLE EDITOR Settapong Pawwattana ENTERTAINMENT EDITOR Ekarin Yusuksomboon EDITORIAL ASSISTANT Titaporn Phukphak PHOTOGRAPHERS Pisid Whangvisarn Ong-on Upa-in Waroon Kiettisin Kitti Bowornphatnon Pipat Jamrat DESIGN DIRECTOR Peerapong Pongprapapun DEPUTY DESIGN DIRECTOR Warokat Krutharot ART DIRECTOR Manop Rattanaseangkumjorn GRAPHIC DESIGNERS Wuttisak Sukmorn Supattra Ka-A-Nan EDITORIAL COORDINATOR Siraya Chairattakorn DIGITAL IMAGE Thana Swadnopparat PRINTING COORDINATORS Nat Sriyaphai Natchanan Kaewsasaen PUBLICITY 8 King Power Complex, Rang Nam Alley, Khwaeng…
Editor
December 26, 2017
HappeningHappening 116Number 116POWER Mag

Editor’s Letter

DOUBLE IMPACT Dear King Power members, The rainy season is upon us, and although we welcome the drop in the temperature, the rain can also bring health problems. Please do take care of your health.Cruising in the Amazon River is many adventurers’ ultimate dream. You might think it’s a tortuous trip on a boat without any facilities, like what we see in documentaries. In this issue’s Destination column, you can read about another way to enjoy the Amazon River, with all the luxuries you could wish for, while still enjoying the adventurous aspect of being in the jungle.For our fashion set, meet chic and cool ladies from the Miss Universe Thailandbeauty pageants -- “Namtan” Chalita Suansanae (2016) and “Nat” Aniporn Chalermburanawong (2015). They are both exquisitely beautiful.While King Power Rangnam undergoes a major renovation, you can still shop and enjoy special offers at King Power Duty Free Pop-Up Store on…
Editor
December 26, 2017
HappeningHappening 116Number 116POWER Mag

POWER BRAND LIST 116

FASHION & ACCESSORIES Aigner Alfred Dunhill Armani Jeans Bally Boss Bottega Veneta Burberry Bulgari Calvin Klein Jeans Cartier Chanel Chopard Christian Dior Coach Coccinelle Emporio Armani Furla Grosse Gucci Hermès Kate Spade Kipling Lacoste Longchamp Loro Piana MCM Michael Kors Piaget Polo Ralph Lauren Prada Repetto Saint Laurent Salvatore Ferragamo Swarovski Tiffany & Co. Tod’s Tory Burch Tumi Victoria’s Secret And More PERFUMES COSMETIC & SKINCARE Anna Sui Aramis Armani Privé Aveda Biotherm Bobbi Brown Burberry Bulgari Cacharel Calvin Klein Carolina Herrera Cartier Chanel Chloé Christian Dior Clarins Clé De Peau Beauté Clinique Coach Crabtree & Evelyn Davidoff Diesel Dolce & Gabbana Donna Karan Elie Saab Elizabeth Arden Emporio Armani Estée Lauder Giorgio Armani Givenchy Glamglow Gucci Guerlain Hermès Hugo Boss Issey Miyake Jean Paul Gaultier Jo Malone John Varvatos Juicy Couture Jurlique Kanebo Kenzo Kérastase Kiehl’s La Mer La Prairie La Roche-Posay Lab Series Lacoste Lancôme Laneige Lanvin L’Occitane…
Editor
December 25, 2017
HappeningPerennial Award Winner

King Power Wins DFNI Awards 2017

Susan Whelan (centre), King Power Group’s Senior Executive Vice President and Leicester City’s CEO, represented King Power to receive an award from DFNI, a leading duty free magazine from the UK. King Power won the Best Travel Retailer Operating in a Single Country in Asia/Pacific award, reaffirming its status as the leader of international duty free shopping. The award was presented at Marina Bay Sands in Singapore.
Editor
December 13, 2017
HappeningHappening 117Number 117POWER Mag

The Greatest King: The Country’s Source of Life

THE COUNTRY'S SOURCE OF LIFE Throughout the 70 years of His Majesty King Bhumibol Adulyadej’s reign, His Majesty had initiated more than 4,000 projects for the benefit of the country and the people. Among those, more than 2,000 projects were related to water and irrigation. Having visited every square inch of the country, His Majesty was aware of water problems and the importance of water management. His Majesty’s first water project was Khao Tao reservoir in Hua Hin, Prachuap Khiri Khan province, back in the summer of 1962. After paying them a visit, His Majesty saw that the people lacked fresh water for consumption and agriculture. Therefore, His Majesty ordered the building of a reservoir to collect rainwater instead of letting it flow into the sea. Khao Tao reservoir was built in 1963 and is capable of storing up to 600,000 cubic metres of water. His Majesty believed that water is the…
Editor
December 13, 2017
HappeningHappening 117Number 117POWER Mag

Power Exclusive: The River of Life for Thai People

THE RIVER OF LIFE FOR THAI PEOPLE “The King is water, and I am the forests who always pay respect to water,” said Her Majesty Queen Sirikit when visiting Ban Tham Tew, Song Dao district, Sakon Nakhon province on December 20, 1982. Her Majesty Queen Sirikit had always worked tirelessly alongside His Majesty King Bhumibol Adulyadej, particularly in conserving the forests of Thailand. Their Majesties had visited every part of the country and learned about the hardship that people in rural areas faced. Forests were disappearing, both naturally and due to deforestation. Without forests, seasons would be affected, and everyone would be affected. Her Majesty encouraged people to grow trees near Phu Pha Lek in Ban Tham Tew. Her Majesty entrusted Thanphuying Suprapada Kasemsan and Col Rewat Boonthap to prepare a rai of land to grow around a hundred trees to set an example for the locals. The project was called…
Editor
December 13, 2017
HappeningHappening 117King Power Thai PowerNumber 117Power HappeningPOWER Mag

Power Happening

King Power Group, an international leader of duty free retailer, led by King Power Group CEO Aiyawatt Srivaddhanaprabha, has a goal to improve every aspect of Thai society in a sustainable fashion with the launch of “KING POWER THAI POWER”, a project to support Thai people in every aspect.The first activity is to support Thai youths in sport. “Sport Power” aims to improve football skills among Thai youths nationwide by building football fields for schools to allow children to have a place where they can exercise and spend their free time doing something constructive. A total of 20 schools will see a new football field in 2017, and by 2022, a total of 100 schools will benefit from this project. A million balls will be given to children so that they can practice their football skills. King Power Group CEO Aiyawatt Srivaddhanaprabha talked about this social campaign by King Power, “We see that Thailand 4.0 can…
Editor
December 13, 2017